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You kept watching the World Cup final, while Disney earned that amount every second.

Sagar Patel

By Sagar Patel

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India won the T20 World Cup.

Under the captaincy of Rohit Sharma, team India won another Cricket World Cup. The entire world watched the brilliant performance of the Indian team in the ICC Men’s T20 World Cup on Star TV. More than five million viewers watched the World Cup final in real time on digital platforms such as Disney + Hotstar. Do you know how many rupees the Disney star earned per second during this match?

India defeated South Africa by 7 runs. While they chased down 176 runs, South Africa’s innings ended at just 169 runs. However, in the meantime, Disney Star’s attempts to make money from advertising continued unabated.

Disney star’s earnings soar after India makes it to finals

As soon as India entered the final of the ICC Men’s T20 World Cup, it was decided that the Disney star’s earnings were to increase. The company immediately increased the prices for the remaining TV advertising slots during the match. At the same time, it also earned handsomely from digital platforms.

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Disney Star also has television rights to ICC matches. That’s why people watched live matches on their Star Sports channels. The company then increased the charge for streaming advertisements for the final match from Rs 25 lakh to Rs 30 lakh for 10 seconds. Viewed this way, he earned between Rs 2.5 and Rs 3 lakh per second during the final match.

If India had not played the final, they would have lost.

During the World Cup tournament, Star Sports kept the price of advertising on its channel between Rs 13 and Rs 26 lakh per 10 seconds. According to ET News, as soon as India entered the final, Star Sports drastically increased advertising rates. Imagine if India had not played the final, how much would Disney Star have suffered?

In this 55-match tournament, Disney Star earned between Rs 13 lakh and Rs 26 lakh for advertising a 10-second slot in India or other knockout matches. While in matches in other countries, it earned between Rs 6.5 lakh and Rs 7 lakh for every 10 seconds of advertising.

Sagar Patel

Sagar Patel

I am Sagar Patel, specializing in business news reporting. With a keen focus on economic trends, market analysis, and corporate developments,

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