Now this bank will not offer discount or EMI offer on iPhone purchase, the partnership has been broken
If you are also planning to buy Apple or iPhone products, then this news might come in handy for you. Now you will not get any offers from HDFC Bank for the purchase of Apple products. In fact, the country’s largest private bank HDFC has ended its partnership with iPhone manufacturing giant Apple after 5 years. Due to this, now people will not get any offers or discounts from this bank on Apple products other than iPhone.
This comes as a shock to those who are HDFC Bank customers and are waiting for the sale in the festive season. They will not get any special offer from the bank on Apple products during the festive season.
Review of association costs and income.
In the Times of India report, HDFC Bank Group Director Parag Rao is quoted as saying that they are reviewing the costs and revenues of this partnership. We have just taken a temporary break from our partnership. We have been working together for 5 years. We have a very good relationship with this company. However, it had now become very important to review it. Due to the partnership between Apple and HDFC Bank, the company’s products offer cashback and EMI facilities through credit cards, which will not be possible now.
Why did things go wrong?
According to Apple’s website, they offer cashback and EMI facilities on American Express, Axis Bank and ICICI Bank cards. Parag Rao said that Apple has entered into agreements with many banks. We have been providing this service only to them for the last 5 years. In such a situation, it became very important to think about collaboration. He said that the bank is ready for the festive season. We are confident that the growth in deposits and credit will be rapid.
These things are getting better
The Reserve Bank of India had expressed concern over unsecured retail lending. But there is nothing to worry about in our portfolio. We are the largest private bank in the country. We do not want risky business. We have made a lot of improvements in Pageapp. This payment app of ours has 1.4 million customers. We are working closely with NPCI.