Why was 20 crore wasted?
This year’s much awaited film Kanguva is all set to hit the theatres. There is a lot of discussion going on about this film. The film is eagerly awaited to release on November 14. The film was earlier slated to release on October 10, but was postponed due to Rajinikanth’s film. Apart from the South, the viewers of the North are also very excited about this film. The reason behind it is Bobby Deol. He is going to make his debut in South with this film, which will be opposite Surya. Recently the trailer of the film was released, which received an amazing response. Meanwhile, the big planning of the makers came to light. In fact, he is investing Rs 20 crores to impress the Hindi audience.
In fact, the makers know that if the film is to become a hit, it has to plan big to impress the audience in the South and the North. Meanwhile, a report has come out by 123 Telugu.com. It has been revealed that the makers are spending Rs 20 crore on promotions to bring this period action drama to the Bollywood audience. However, Bobby Deol has taken a fee of Rs 5 crore for this film.
Producers of ‘Kanguwa’ planned for North audience
Suriya and Bobby Deol’s Kanguwa is directed by Siruthai Shiva. Recent reports revealed that the film is releasing in more than 3500 screens in North India. Unlike other Tamil Pan Indian films, the Hindi version of ‘Kanguva’ will be released in three national chains PVR, Inox and Cinepolis. In such a case, the picture will hit OTT only after 8 weeks of release.
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The makers are leaving no stone unturned in the promotion of the film. In such a scenario, as per the plan, the first promotional event is scheduled on October 17 in Mumbai. During this time, Bobby Deol and Surya will participate in masterclass sessions from prominent Bollywood media outlets. It is being said that many programs will be organized even after this. Since Bobby Deol is in the film, it is expected to do well on the Hindi belt. The makers hope that the film will be successful in making a gross collection of Rs 1000 crores.
